Winnie joins the K2D Strategies team with 7+ years in communications and marketing, including experience in account management and strategic development.
She began her career in local politics, coordinating direct mail and digital campaigns for political candidates across New Jersey. Her focus has always been communications, and how to craft effective and powerful messaging to make the world a better place. Moving into nonprofit fundraising was a natural fit!
Winnie is proud to have worked with nonprofits of all sizes, including FOUR PAWS International, Concern Worldwide, International Planned Parenthood Federation, Friends of Notre-Dame de Paris, and more. Her experience includes finding pockets of opportunity in donor files, developing and launching effective mid-level programs, and fine-tuning prospect offers through testing.
As an account executive at K2D Strategies, Winnie provides top-notch customer service combined with smart strategy to drive successful fundraising programs for her clients.
Winnie holds a Bachelor of Arts in English and Political Science from Rider University. In her free time, she is usually tackling a new creative hobby, whether that be writing, making music, sewing, or knitting.
